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The time to protect yourself and your family is now.

On behalf of his clients, Martin has submitted more death, critical illness and disability insurance claims than he cares to remember. Disaster can strike at any time. Don’t wait until it’s too late. Take a look at the many insurance solutions designed to help protect you, your family and your business, and contact Martin for quotes or more information.

Disability Insurance

You’ve insured your home, you’ve insured your car, but have you protected the very income that enables you to enjoy these assets? If not, you could easily lose them in the event you become unable to work due to sickness or injury.

A rainy-day fund simply isn’t enough to support you and your family should you find yourself without an income for an extended period of time, or even permanently, which is why it’s so important to consider disability insurance. The right plan will help protect your family, your assets, and your long-term financial future in the event you lose your ability to earn.


Critical Illness Insurance

Being diagnosed with a critical illness is life altering. In an instant, the predictability of day-to-day life disappears, the future is called into question, and hopes and dreams are dashed. Every year, doctors are forced to deliver devastating news to hundreds of thousands of Canadians. When thrown into such emotional turmoil, few people have the capacity to deal with the additional burden of financial stress. This is why critical illness insurance is so important.

Critical illness insurance offers peace of mind in the event you are diagnosed with any one of up to 24 critical illnesses, such as cancer or heart disease – illnesses that are not covered by disability insurance. The main benefit of critical illness insurance is that it provides a tax free lump-sum payout of up to $2,000,000 upon diagnosis, and you are free to utilize that money however you choose.

Pursue faster, out-of-province medical treatment, hire a private caregiver, take a family vacation, fly your children home from school, or fly your parents in to care for young children while you’re undergoing treatment, continue to buy groceries, make mortgage or car payments, and pay school fees. Critical illness insurance benefits can help you take care of yourself and your family without worrying about your loss of income or depleting your savings. It can also allow your spouse to take time off work and remain by your side without additional financial stress. 

If you reach a specified age without making a claim, some plans will even refund your premiums. 

Martin has many clients who now see, with crystal clarity, how completely life altering a critical illness could have been had they not followed his advice and purchased the necessary coverage. 


Long-Term Care Insurance

Setting aside funds for your retirement is the responsible thing to do, but have you and your aging parents considered the fact that your lifetime savings could rapidly become depleted in the event you require long-term nursing care?

Long-term care insurance provides funds to supplement the costs of medical and non-medical nursing care due to physical or cognitive impairment. Without it, your parents would likely need to rely on their retirement savings – or worse, yours – should they become impaired. Similarly, you might need to rely on your savings – or theirs – if you require such help.

The statistical risk of requiring long-term care is enormous. If you haven’t done so yet, speak to your parents to find out whether or not they’ve planned for this possibility. Also, be sure to speak to Martin about steps you can take to protect your and your parents’ assets and income in the event any of you are faced with a long-term illness.


Life Insurance

Living for today is all very well provided you plan for tomorrow, and this means taking measures to ensure that your financial affairs are in order upon your death. 

Do you have a plan for paying off what may remain of your mortgage or line of credit? Will the ongoing financial needs of your spouse, children and parents be tended to once you’re gone? Have you set aside funds to cover any legacies outlined in your will? By purchasing a life insurance policy today, you can enjoy peace of mind with respect to all of the above, and more.

Of course, it’s important to keep in mind that not all life insurance policies are created equal. Term and permanent policies each have their pros and cons, and choosing the wrong one can be detrimental. Martin has actually met with many prospective clients who were paying costly premiums for coverage that didn’t adequately address their needs. Fortunately, he has the solutions and experience to help you make sound choices that support your financial wellness while you’re living, and address any financial obligations upon your death.

Remember, time is of the essence. If you wait until you’re sick to apply for life insurance, your application could prompt exceptionally high premiums or worse, be declined altogether. Martin has seen this happen many times in his career, and he doesn’t want to see it happen to you, so explore your options today. The healthier and younger you are, the lower your premiums will be.


Mortgage Insurance

While many homeowners understand the importance of protecting family members with insurance coverage that will pay off any mortgage amount owing upon their death, few look beyond the mortgage insurance offered by their bank or mortgage broker – and it’s costing them.

The truth is, it is far more affordable to address this liability by increasing your life insurance coverage. Individually owned life insurance policies, as opposed to bank-provided mortgage protection, not only provide potential creditor protection – an important consideration, particularly if you’re a business owner; the payout remains the same regardless of when it’s claimed. Mortgage insurance, on the other hand, covers only the principal owing at the time of claim, which means you’re paying premiums for coverage that diminishes as you pay off your mortgage. 

Before accepting mortgage insurance from your bank or broker, consider this: with mortgage insurance, the bank becomes the beneficiary of your policy instead of the individuals you are trying to protect. Is that really how you want to invest your money?


Super Visa

Thanks to the new Super Visa, it’s now easier than ever for parents and grandparents to visit family members in Canada for up to two years at a time, without having to renew their status. Good for single entry or multi-entries into Canada, the Super Visa is valid for 10 years and requires, among other things, proof of private medical insurance that meets the following criteria:

  • Must be purchased from a Canadian insurance company and must be valid for a minimum of one year.
  • Must offer a minimum of $100,000 coverage for health care, hospitalization and repatriation.
  • Must be available for review by a port entry officer upon each entry into Canada.

If you or somebody you know is applying for a Super Visa, speak to Martin. He can help facilitate a smooth application process by setting the applicant up with an insurance solution that meets the necessary criteria.


Health and Dental Insurance

Nearly 35% of Canadians have no supplemental health and dental coverage. If you’re one of them, contact Martin.

Think government health insurance covers all your health needs? Think again. It covers doctors and hospital visits, but there’s a lot that may not be covered. Health and dental insurance can help fill the gaps.

No group benefits where you work? No worries — you can get flexible, affordable coverage with Flexcare® Health and Dental insurance. Leaving your job? You don’t have to say goodbye to health benefits. FollowMe™ Health and Dental is individual insurance that follows wherever life takes you.

Do you have pain from sitting in front of a computer all day? Bad posture can cause tightness in your spine & surrounding muscles. Get health coverage and seek out the help of a chiropractor so you can perform at work with optimal health! Let’s chat! Contact Martin.


Personal Succession

No matter how confident you feel that family members will manage your estate respectfully and amicably upon your death, reality is that if you don’t have a personal succession plan in place, they may find themselves dealing with drama as well as grief.

For decades, Martin has been developing personal succession plans that minimize these risks, or help equalize, or increase, each beneficiary’s share of the estate in a manner that allows you to determine, in advance, what you feel is fair and equitable for your loved ones.

When crafted with care, a personal succession plan can help minimize taxes owing upon your death, address any personal or business liabilities you leave behind, or permit charitable bequests on a highly tax-preferred basis. 

Business Succession

As all-consuming as the day-to-day running of your business may be, it’s essential that you invest time in determining how you will eventually transfer ownership of your business should you decide or be forced to sell in the event of a death, disability, or critical illness.

The right succession plan not only helps protect the legacy of your business and spare you having to deal with unqualified and unwanted interference from the family of a deceased partner; it helps you extract greater wealth on a tax-preferred basis while you’re living. It also gives you the means to uphold your Buy-Sell Agreement with grace and dignity.

Leveraging a variety of insurance solutions that include the assistance of top tax and estate planning accountants and lawyers provided as a service by insurance companies, Martin can help you establish a business succession strategy that adds value to your business, prepares you for the future and any challenges that may arise, and provides you, your business partners, stakeholders and family members with financial security.


Business Continuation and Key Person Considerations

You, your partners, and key employees are integral to your business, so much so that your organization could suffer serious damage – or worse, fail altogether – if one of you were to fall critically ill, become disabled, or die.

More than just an asset, your business is a legacy that you need to protect for the sake of your memory, your partners, and your spouse, children, or other designated beneficiaries. That’s why it makes sense to leverage Martin’s business continuation experience. He can recommend insurance solutions that will help protect all partners, satisfy shareholders, offer revenue protection, and give you or your remaining partners the means to uphold your buy-sell agreement with grace and dignity in the event a key individual in your business dies or becomes incapacitated.

Instill confidence in your employees, creditors, customers and stakeholders.

Want to learn more?


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